Davey acquires European distributors

Australian pool equipment manufacturer Davey has purchased its French and Italian distributors to help grow its share of the European market.

Davey Water Products announced the strengthening of their European distribution by joining their French and Spanish based distributors of Monarch salt water pool chlorinators, Monarch Pool Systems Europe (MPSE) and Monarch Pool Systems Iberia (MPSI).

The move is described by Davey’s CEO Carsten Andersen and by Alain Gazzola, founder of the Monarch European distribution, as “a significant opportunity to expand and grow the Davey Pool and Spa Equipment range sold in Europe.”

MPSE is based in Lyon France and MPSI is based in Madrid Spain. Davey says that combined, they are considered the largest independent importers and marketers of salt water chlorination equipment in southern Europe, a success that has been built up over many years.

The forward plan of Davey and Monarch in Europe is to strengthen their cooperation by lifting the service levels to the existing customer base.

“Through training and sales and marketing activity we plan to gradually expand the range of Davey pool and spa equipment that we sell and service in the European market,” says Andersen.

Andersen says he expects the joining together of the businesses and the integration of the staff of MPSE/MPSI into the Davey Water Products business to be seamless.