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Waterco acquires Pool & Spa Poppits

November 13th, 2012
Splash Magazine

Waterco group marketing director Bryan Goh says their purchase of Pool & Spa Poppits reflects the growing demand for healthier water treatment products, especially by those who suffer from respiratory diseases and skin ailments.

The company, initially known as Pool Poppits, was founded following the Ash Wednesday bushfires in 1984. It was relaunched in August 2002 as Pool & Spa Poppits, and now provides specialist, chlorine free solutions to the pool and spa industry in Australia and New Zealand.

Approved by the Sensitive Choice program of the National Asthma Council Australia and the Asthma Foundation NZ, Pool & Spa Poppits offers a viable alternative to traditional chlorine and bromine chemical solutions. No other system has been endorsed in either country.

Goh says that Pool & Spa Poppits was one of the first companies to market chlorine alternatives.

“These days, many progressive households take precautions to control allergens such as dust mites, mould and pollen,” he says. “But what about spas, spa baths and swimming pools? It’s now possible to use a product that is safe and effective for all spa users, including people with asthma and allergies.”

Waterco will work with Pool & Spa Poppits to market Sanosil and a range of other chlorine free products for swimming pools. They are also working together to create chlorine-free swimming pool sanitisation systems.

Fast facts about asthma:

• Nationally more than two million Australians have asthma.

• In Australia, 1 in 9 to 10 children have asthma; 1 in 10 adults have asthma

• In New Zealand, 1 in 4 children have asthma; 1 in 6 adults have asthma

• Up to 40 per cent of the population has allergies – that’s up to 8 million Australians

• The cost to the Australian community is estimated to be in excess of $800 million each year and $350 million per annum in New Zealand

• Asthma is a common cause of absenteeism in schools

• Although asthma cannot be cured, with good management, people with asthma can lead normal, active lives.

By Chris Maher
SPLASH! Magazine
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