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Five go to Facebook

June 12th, 2011
Splash Magazine

Water safety advocates Kids Alive do the Five along with Protector Aluminium are running a national promotion in search of people “Doing the Five” over the month of July.

The Facebook-driven campaign is being run on the Kids Alive Do The Five fan page, with 16 one-on-one swimming lessons with Laurie Lawrence to be given away.

Grant Symes, General Manager of Protector Aluminium and Laurie Lawrence of Kids Alive Do The Five are spruiking the message this July that winter is no time to relax swimming lessons for children under the age of five.

The 2010 National Drowning Report states that 33 children under five drowned last year with six per cent of those occurring in winter.

“Forget the shivers and the goose bumps,” says Symes, water safety supporter and father of a toddler. “There are heated pools in most cities and towns and if you don’t have access to one, the bathtub is the perfect place to continue teaching your toddler.”

“We want to see who is doing the five this winter and are happy to throw our support behind Laurie as he travels the country to give personal lessons to the winners.”

Laurie Lawrence might be a snowy-haired grandfather but he is no stranger to Facebook and takes his iPad with him everywhere he goes.

“I’ve been snapped sticking my five up with many familiar faces including Treasurer Wayne Swan,” says Lawrence. “Facebook is such an interactive medium for us to communicate. It’s a fun and easy way for anyone to participate and I’ll post photos to the Facebook page every chance I get” he says.

“It gives me the chance to send the message out loud and clear.”

The winners will be drawn on August 1, 2011. Click here to enter.

By Chris Maher
SPLASH! Magazine
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