Hot weather brings consumers into Melbourne show
Melbourne baked under record 41 degree temperatures, but while that may have had some consumers sheltering in their air conditioning, it had others thinking about the benefits of cooling off in their own swimming pool.
The result was a good turnout for the SPASA Victoria Pool & Spa + Outdoor Living Expo, with exhibitors kept busy and consumers lingering longer than usual - enjoying what exhibitors had to offer and happy to be away from the heat outside.
A popular feature was the garden by MINT Pool + Landscape Design which included a sculpture and a splash pool.
A SPASA Victoria spokesperson said they were fortunate to have some exceptional stands built by members to make the consumer experience much more engaging.
“It is easy to see the correlation between a beautifully designed and presented exhibitor stand and the number of consumers milling around and engaging with the exhibitor. It is ultimately consumers who keep our industry thriving, as more pool and spa sales lead to a bigger and better industry.”
The next Melbourne expo will be the Spa & Pool Show in August, with the launch of the Backyard & Garden Show to run alongside it.